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Must Branding Be Consistent Between Package and Hang Tag?

  • Hello. I have received prepared sample from printer and do not really like it because font inside logo looks almost filled with gold color (debossed with foil) and harder to notice. Can it be due to font being too slim to apply precise stamping? But I also though that maybe it's just because manual process was used to make sample and in mass-production machined process will be used which I think is more accurate? I heard that in branding logo must be consistent but I have 2nd version of logo too which is only outlined compared to original logo that I used which is more filled so more foil is required. Please help. Thanks! I did not find the right solution from the Internet. References:http://www.graphicdesignforum.com/forum/forum/graphic-design/business-issues/1595570-must-branding-be-consistent-between-package-and-hang-tag Hand Drawn animation video